Humans tend to organize our money consciously or unconsciously in such a way that little by little we satisfy the first needs until we reach the last ones (if we have a budget left). Sound familiar? It may resemble Maslow's pyramid in which we find 5 levels of needs, from bottom to top: physiological, security, social, recognition and self-actualization. Actually, when we talk about consumption, we only distinguish two classes: basic consumption and discretionary consumption.

Basic consumption is that which is essential for people's lives. No matter what economic situation you are in, they are products and services that you cannot refuse or stop consuming. Among them we find food, drink, personal hygiene products, household products, medicines... the market of these companies that sell basic products usually have constant stability in terms of sales and consumption, but at the same time, unexpected benefits occur very rarely.

Discretionary consumption takes us to a more consumerist side of society since we find all those products or services that we can only afford in a good financial situation. We could say that discretionary consumption is the one that sparks life, that makes us enjoy the moment and live experiences, for that reason, people are eager to make those expenses. This is possible if the family economy is stable and the income is higher than the basic household expenses. In addition to the internal economy of each person, the national or world economy must also be taken into account. What do we mean by this? That, even if a person has enough money to buy whims, they will consume fewer products or services if their country is in a financial crisis due to the fear and uncertainty that this situation causes.

Here is a list of companies that sell discretionary consumer products or services in which you can invest by buying shares.

Daimler

71,70 $

DAIGN

+0,79 $

+1,11 %

Detailed information of Daimler (DAIGN), stock of DAX. All the technical analysis, execution, and the historical data of the last months, years and days. View Stock

Volkswagen VZO

115,60 $

VOWG_P

+1,25 $

+1,09 %

Detailed information of Volkswagen VZO (VOWG_P), stock of DAX. All the technical analysis, execution, and the historical data of the last months, years and days. View Stock

Continental AG

61,64 $

CONG

+0,44 $

+0,72 %

Detailed information of Continental AG (CONG), stock of DAX. All the technical analysis, execution, and the historical data of the last months, years and days. View Stock

BMW ST

102,58 $

BMWG

+0,63 $

+0,61 %

Detailed information of BMW ST (BMWG), stock of DAX. All the technical analysis, execution, and the historical data of the last months, years and days. View Stock

Adidas

224,85 $

ADSGN

+0,85 $

+0,38 %

Detailed information of Adidas (ADSGN), stock of DAX. All the technical analysis, execution, and the historical data of the last months, years and days. View Stock

Puma SE

51,74 $

PUMG

+0,12 $

+0,23 %

Detailed information of Puma SE (PUMG), stock of DAX. All the technical analysis, execution, and the historical data of the last months, years and days. View Stock